Such filing does not constitute approval by the Department of Law. It is the food. I love a good pot roast with mashed potatoes, green beans and corn. Tell us a bit about Camp Sunshine, about the partnership there, what you want people to know about it, and ways people can help support it. Richard Key serves as the Chief Operations Officer, responsible for overseeing the operations team and its support and training of the Tropical Smoothie Cafe franchise community. Southern-style, all the way! In that role, he was responsible for all aspects of franchise development, real estate, design and construction and franchise administration and helped grow the system from 265 open units to 725 open units. But we want to also have a higher calling of what were doing to be great individuals and great corporate citizens. Well, we just talked about Camp Sunshine and we have a smoothie called the Sunshine Smoothie that is orange and mango based. At the start of his career, Michaels ambitious spirit led him to develop a point of sale system, Hot Sauce. It was not possible for me to get involved in every project so I had to learn to let go and delegate. He is directly responsible for selling more than 800 franchises. New York State Disclaimer: This advertisement is not an offering. One of the biggest expenses seen in the income statement is $12 million spent in . 770-580-2333, NRN Editors Discuss Digital Engagement with CMO Deborah von Kutzleben, In Her Own Words: Tropical Smoothie Cafe franchisees gain Cheryl Fletchers support, Tropical Smoothie Cafe Opens First Double Drive-Thru Location. I have a little bit sweeter palate. I dont believe that the people side of our business is dead.. I love that. Net Worth Requirement $350,000 . The offering is by prospectus only. Prior to joining Tropical Smoothie Cafe, I worked for several hotel and hospitality-centric companies, including Wyndham Hotels & Resorts, Intercontinental Hotels Group, US Franchise Systems, Inc. and Hospitality Real Estate Counselors. Charles is a graduate of The Hotel School at Cornell University and holds a Master of Business Administration from The Terry College of Business at The University of Georgia. And at Tropical Smoothie Cafe, we really focus on the fresh ingredients. The range is based on estimated costs for End-Cap or In-Line Tropical Smoothie Cafe Restaurants, which include those located in or at strip style retail shopping centers but does not include drive-thrus. Show all. And then number two, I would say a franchisee base that is second to none. Previously with Papa Johns International as the Vice President, Global Digital Technology, Michael is a seasoned technology executive with vast engineering and operations expertise, leadership, and a deep understanding of digital technology and guest experiences. And the digital guest experience is another way for our customers to use us. In todays restaurant industry, consumers are always looking for the next trendy item or the next emerging concept. If you are a resident of or want to locate a franchise in one of these states, we will not offer you a franchise unless and until we have complied with applicable pre-sale registration and disclosure requirements in your state. All of this information may look daunting, yet . So were a brand thats going to be close to pushing a 3:1 investment ratio. ", Charles Watson was named CEO in December 2018. Prior to joining Tropical Smoothie Cafe, Richard was the Vice President of Operations, West Division, for Papa Murphys International where he was responsible for field operations and marketing. Oh gosh. Charles Watson has been the CEO since . Prior to Tropical Smoothie Cafe, Mark served as Chief Marketing Officer with Floor Coverings International where he was responsible for driving the brands digital transformation and leadership position in service-based franchising. We figured a good person to ask might be the CEO of Tropical Smoothie Cafe, Charles Watson. During the current COVID-19 crisis, what steps have you taken to ensure that Tropical Smoothie Cafe supports the local community? How do you feel about franchise advisory councils? By year-end 2018 we opened 110 cafes and signed 191 new franchise agreements. Watson has more than 10 years of experience with Tropical Smoothie Cafe and led our franchise development efforts since 2010. Did you foresee the level of growth the chain has experienced of late? 185 Industrial Pkwy, Site H. Branchburg. . From there, we set up committees, reporting into our TFC, around the major parts of our business, and included more franchisees to provide feedback and work with us on further improving IT, Marketing, Design, and Construction, etc. Watson has worked for the brand for more than 10 years and has been its chief development officer since 2015. In support of National Nurses Appreciation Month in May, we have also pledged to donate $100,000 to the American Nurses Foundations COVID-19 Response Fund upon reaching our goal of giving away 1,000,000 smoothies. The impact of the more formalized committees we have set up, and the close connection I have with TFC has gotten the system more comfortable with my style and thinking, and I believe, since trust is earned, I still have a long way to go, but am off to a good start. And what we were able to do is to take a smaller organization that was scrappy, just like Tropical Smoothie Cafe, and really build their endowment and really serve a lot of families. He was previously Tropical Smoothie Cafe's Chief Development Officer since 2016, after serving as VP of Franchise Development since 2010. Your results may differ. I started working at a young age and because of my early drive, have been involved in a variety of industries and performed many different jobs. We really call Tropical Smoothie Cafe a street corner business. We find that real fruits, veggies, and juices just taste better.". Previously, Cheryl held a 17-year tenure with Popeyes, during which she served as Vice President of Franchise Development, Vice President of Development Strategic Planning, and Director of Investor Relations and Finance. 770-580-2333, NRN Editors Discuss Digital Engagement with CMO Deborah von Kutzleben, Tropical Smoothie Cafe Achieves New Milestones in 2022, These Will Be The 10 Fastest-Growing Restaurant Chains In 2023. Charles Watson CEO. Successfully taking the reins on an existing franchise company can be a daunting task, but in the case of Charles Watson, he continues, as their franchise website claims, to create waves for a brand that started on the beach. We consider ourselves to be an approachable, healthier option for the average American, and our customer loyalty system-wide continues to climb. I would say Im absolutely not opposed to being in all 50 states. Charles recently joined his team in celebrating the opening of the 1,000th Tropical Smoothie Cafe location. Tropical Smoothie Cafe CEO Charles Watson has been with the company for more than 10 years and is passionate about supporting the franchise system's sustainable growth, the success of its franchisees, and the execution of the brand's Inspire Better mission. Yeah. Start to Finish: What Inspires Execs | September 14, 2022 | QSR Staff. There are currently 913 franchised locations and 1 company-owned restaurant. Prior to joining Tropical Smoothie Cafe, Pete served as the Deputy General Counsel and Chief Compliance/Risk Officer at Popeyes for over 10 years and has extensive experience handling corporate transactions, both in-house and in private practice. Whats your favorite cuisine outside of Tropical Smoothie? SUCH REGISTRATION DOES NOT CONSTITUTE APPROVAL, RECOMMENDATION OR ENDORSEMENT BY THE COMMISSIONER OF CORPORATIONS NOR A FINDING BY THE COMMISSIONER THAT THE INFORMATION PROVIDED HEREIN IS TRUE, COMPLETE AND NOT MISLEADING. I may have a trick or two up my sleeve I do get to make some decisions occasionally around here. It's almost all you need to know about the results of Mr. Watsons work and commitment to the franchisees. In her role as Chief Development Officer, Cheryl drives the brands franchise development sales, real estate and design and construction. An offering can only be made by prospectus filed first with the Department of Law of the State of New York. Get Verified Emails for 1,980 Tropical Smoothie Cafe Employees. Fixed: Release in which this issue/RFE has been fixed.The release containing this fix may be available for download as an Early Access Release or a General Availability Release. 770-580-2333, Bold Women in the C-Suite: Cheryl Fletcher, Connect with People Who Have More Experience: Interview with Charles Watson, CEO of Tropical Smoothie Cafe, Tropical Smoothie Cafe Celebrates Spring With The Return Of Superfruit Smoothies. Your results may differ. CALIFORNIA DISCLAIMER: THESE FRANCHISES HAVE BEEN REGISTERED UNDER THE FRANCHISE INVESTMENT LAW OF THE STATE OF CALIFORNIA. Tang asked Watson what support his Franchise Owners need from Tropical Smoothie Cafe. We had a high level of mutual trust and respect for each other that existed before I assumed the role of CEO. In my case, because I already had nearly a decade with Tropical Smoothie Cafe on the franchise development side, I had the unique advantage of personal relationships with our franchise community. For the fiscal year 2021, these End-Cap and In-Line Tropical Smoothie Cafe Restaurants typically ranged in size from 1,200 to 1,900 square feet. Our franchisees and their teams are the faces community members see daily, and the dedication from them is truly whats given us so much success in recent years. Is there a smoothie that you personally are thrilled is on the menu, but just dont enjoy yourself? Watson will lead us through our next phase of strategic growth. Pete Ward advises Tropical Smoothie Cafe on all legal and business matters, including franchising, real estate, labor and employment, litigation, intellectual property, licensing, and other commercial matters. Maybe you made somebodys day just 1 percent better; you still had a positive impact. Mark serves on the board of the Institute of Certified Franchise Executives. Occhiogrosso: How do you see the company moving forward? As their franchise website states: "Tropical Smoothie Cafes menu boasts bold, flavorful smoothies with a healthy appeal, all made-to-order with quality ingredients. While we had always involved franchisees, I felt it needed to be formalized and more visible to our franchise system. I think the biggest shift will take place for those restaurants that can't be open right now. Pete Ward advises Tropical Smoothie Cafe on all legal and business matters, including franchising, real estate, labor and employment, litigation, intellectual property, licensing, and other commercial matters. So since I like it, and since we love Camp Sunshine, we may see that this fall. So Ive got to get them in while I can. With extensive experience in the food service industry, Paul comes to Tropical Smoothie Cafe from Popeyes, where he served as the Chief Accounting Officer and spent nearly two decades working in the brands financial and accounting departments. Thats why food and smoothie innovation is so important, its to keep things fresh and to make sure that our guests are getting exciting things to be able to see and try. final four 2022 euroleague tickets. When I became CEO, I launched a formal franchisee advisory council, known in our organization as the Tropical Franchisee Council (TFC). Each year, franchisees complete the Franchise Business Review to essentially grade us here at the Support Center on how we're serving them. So that would be my thoughts. My experience with the brand up to that point was beneficial because I was already very immersed in the operations and processes that had contributed to its success at that time. 770-580-2333 The brands dedication to Inspire Better in all aspects of the business resonated with me from day one. Each year, franchisees complete the Franchise Business Review to essentially grade us here at the Support Center on how we're serving them. Unresolved: Release in which this issue/RFE will be addressed. An offering can only be made by prospectus filed first with the Department of Law of the State of New York. NJ. I was lucky enough to work with the founders of the business (and still do as they are board members) as well as work under our first CEO, who did an amazing job. Charles Watson:"Prior to joining Tropical Smoothie Cafe, I worked for several hotel and hospitality-centric companies, including Wyndham Hotels & Resorts, Intercontinental Hotels Group, US Franchise Systems, Inc. and Hospitality Real Estate Counselors. For many, many years, its been the Bahama Mama. Tropical Smoothie Cafe has deals in place for hundreds more locations in the pipeline and is on track to meet Charles aggressive goal to hit 1,500 locations by the end of 2024. 1117 Perimeter Center West, Suite W200 Charles Watson, the CEO of Tropical Smoothie Care, was thrilled with his companys performance so far this year, which is what youd expect from a chain whose. The impact of the more formalized committees we have set up, and the close connection I have with TFC has gotten the system more comfortable with my style and thinking, and I believe, since trust is earned, I still have a long way to go, but am off to a good start. Early in his career, Mark served the franchise industry as a supplier, delivering innovative technology-enabled marketing strategies to help emerging franchise concepts rapidly scale and grow revenue through local-level marketing and sales. "Tropical Smoothie Cafe is a national fast-casual cafe concept inspiring healthier lifestyles with more than 850 locations in 44 states. We add some spice to it. Mark serves on the board of the Institute of Certified Franchise Executives. Tropical Smoothie Cafe CEO Charles Watson has been with the company for more than 10 years and is passionate about supporting the franchise systems sustainable growth, the success of its franchisees, and the execution of the brands Inspire Better mission. In that role, he was responsible for all aspects of franchise development, real estate, design and construction and franchise administration and helped grow the system from 265 open units to 725 open units. Beyond that, we need to provide training. Beyond just smoothies, we serve better-for-you wraps, sandwiches, and flatbreads, and pride ourselves on living at the "intersection of taste, convenience, and hospitality." This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply. Tropical Smoothie Cafe CEO Charles Watson has been with the company for more than 10 years and is passionate about supporting the franchise system's sustainable growth, the success of its franchisees, and the . Chief Executive Officer @ Tropical Smoothie Cafe; . Tropical Smoothie Cafe, the leading national fast-casual cafe concept known for both its better-for-you smoothies and food with a tropical twist, announces the appointment of Charles Watson as the new Chief Executive Officer.