Oops! Required fields are marked *. When are the important dates and seasons for your business? The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It is a spiritual celebration, but it is also a national holiday one that has become heavily commercialized. Celebrate in your business by displaying a flag, running essay contest for children, or even tying customers packages with red, white and blue ribbon. The second date, National Chocolate Day is in October for US chocolate lovers and businesses. On each Calendar page you'll find the calendar on the right-hand side, where you can easily click and enter in the information you'd like to any date. Its become a popular holiday in the US to commemorate Mexican heritage. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. Some companies will show appreciation by buying a special lunch which is good for restaurant promotions or of course, gift cards are always nice! Since the email marketing calendar template 2021 version, we have improved our email campaign planning template for 2022 based on the best marketing advice from the world's leading digital experts to make a better email campaign plan template for small business owners. Among them are Federal holidays, and religious holidays and just plain fun holidays. Think about what makes sense for your brand and business to participate in., Consider campaignsDuring the busiest retail seasons (were looking at you, BFCM), one email just wont cut it. Get email marketing tips, resources, and industry insights to help your Shopify store grow. Monthly ReviewAt the end of each month, use the Monthly Metrics and Top Performers areas to document performance. window.addEventListener("load",(t=>{var r=$(location).attr("href").split("/").reverse()[0];$(".getting-started-item").each((function(t){var e=$(this).find("a"),s=e.attr("href");r==s.substring(6,s.length)&&(e.attr("href","#"),e.css("opacity","0.3"),e.css("cursor","default"),e.css("transform","none"))}))})); Plan your email marketing accordingly by sending out advanced notices of your special offers, and then sending follow-up reminders on CyberMonday. On the left-hand side youll see major marketing events, campaign ideas, and newsletters you may want to consider incorporating into your plan for the month. Thats two birds with one stone! Stay ahead of your competition and achieve your goals, with a set of powerful features. All those special commemorations make good tie-ins for sending promotions, coupons, or other customer communications. Through Zaps, you can exchange data between your applications and streamline your efforts. These tools will save you from potential problems down the line and increase employee productivity. Look at your email marketing overall, then look at your newsletters and automations individually. The 2022 Email Marketing Calendar. To give you a hand, we created one just for you! Use your creativity and email copywriting skills to craft unique content that will lead your audience to your desired action. 20+ Boxing Day Subject Lines To Use This Year [2022], 7 Boxing Day Email Examples You Can Easily Copy [2022], 50+ New Year Subject Lines To Boost Your Open Rates [2023], high-performing content marketing strategy, 9 Best Email Marketing Services Reviewed [Update 2022], 26 Tested Email Marketing Best Practices That Drive Results, The Best Time To Send An Email in 2022 [Data-Driven], Are aware of the objectives of each campaign, Have knowledge of the target email list and their pain points, Gender (Title) and marital status for women (Ms./Mrs. To take it a step further, you can also include additional data to give your team an overview of their email campaign performance. Map out your messages for the monthWith your email cadence and key events staked out, its time to craft a content plan. Moosend is your friendly email marketing platform, allowing you to create, automate and send your campaigns to your audience. These are days for celebration, not marketing. Make sure to choose a dedicated holiday newsletter template to save time and effort! Pricing: Trello is free for individuals or teams who want all the simple functions to nail their projects. St. Cyber Monday was originally devised to get customers to shop online during the holidays. Your current metricsThese are the metrics youll need to track in order to determine how youre progressing toward your goals. Your email strategyUse this section to outline your goals and objectives. Restaurants do well promoting this holiday, and many Mexican restaurants arrange to have Mariachi singers to entertain diners. This means that you can plan your email campaigns through the editor, select your recipients, and schedule it for a later date and time. Did you know youre 42% more likely to achieve your goals if you write them down? Orthodox Christian Christmas Eve and Christmas Day- January 6th-January 7th. World Oceans Day was created in 1992 to celebrate the importance our oceans play in our lives. On top of that, you can copy-paste the content and use it to create seamless landing pages for your email list. Pat yourself on the back! Our 2022 Email Marketing Calendar is the answer. Send out coupons, have a pizza eating contest, offer family specials, or free toppings. Discover our designer-made, free templates and customize them to suit your campaign needs. And with an ROI (return on investment) of ~$40 for every $1 spent, email certainly outperforms every other channel. If you are an Hispanic/Latinex-owned business, promote the month to your subscribers, offering discounts on selected items. Below, youll find 10 simple steps to create your email calendar and make your email marketing efforts easier. Stores and restaurants could give a discount to customers dressed in green, hand out a green-colored carnation to customers, or put green stickers on discounted products. Promotional opportunities are similar to traditional Easter, but there is one beautiful (literally) difference: pysanky eggs. If you sell donuts or food products, or you are a restaurant, send out an email marketing campaign offering your customers a free donut when they stop in or a discount on donut purchases. Grandparents Day- September 11th. Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. What business goals do you want to achieve through email marketing? This information will help your email marketers improve their creations, from the subject lines to the email content. When you start email marketing, the first thing you need to do is decide what types of emails you want to create and send.. The tool will allow you to craft beautiful and responsive emails, sporting a drag-n-drop builder with advanced elements. Step 9: Keep Up With the Status of Each Campaign. TWEET #EMAIL CALENDAR. Green party items sell well on St. Pats Day, as do green-colored bagels, corn beef and cabbage, St. Patrick-themed apparel, mugs, and items with shamrocks on them. Gifts for dad of all types. BBQ accessories or product clearances, Fall clothing sales, pool closing promotions, fall cleanup services are all appropriate for this time of year. Randi Ward of soona shares strategies for taking good photos and how Shopify merchants can get mileage out of them. Google Sheets allow you to organize your schedule and data in simple spreadsheets. Whats more, it sports an array of built-in automation features, allowing you to streamline your projects and minimize tedious tasks. The dates are Christmas Eve being January 6th and Christmas Day being January 7th. Other businesses might highlight products they sell that are produced by Hispanic-owned businesses. What worked well? Thus, youll create a process with people who will have a more in-depth understanding of what needs to be crafted to convert your audience. The cookie is used to store the user consent for the cookies in the category "Other. Decide on a consistent send scheduleA critical part of email marketing is consistency, so go ahead and mark when you want to send. Step 7: Plan Your Email Content. Then, pricing starts at $19.99/month, giving you 750 tasks and 20 Zaps. Who are the people reading your emails and what are their needs? On the Quarterly Review pages, you'll want to track your growth, engagement, and sales like before. Seguno is the top-rated email solution built exclusively for Shopify. Did your email list grow? Museums and libraries could promote collections featuring the life and work of this civil rights leader and social activist. Presidents Day/Washingtons Birthday-February 21st. But how do you find the right people for each campaign? Its just a good time to send out a holiday email greeting to all your subscribers. Here are some you may want to add to your email marketing calendar. Just make sure that all of your email owners: After you find the best person for the job, you can start setting your goals. Stellar product photography helps instill brand confidence. Another great day to sell foods and wines and party platters of whole meals by grocery stores and retail grocers. Schedule your email marketing campaigns to hit when customers are ready to order foods or make reservations. A celebration of veterans, this is a great time to offer extra discounts and freebies to those who have served our country. Email marketing trends in 2022 will revolve around creating meaningful customer experiences with the help of a drawn-out marketing strategy. Pricing: Jotform has a free plan you can use for 5 online forms. Tip: To have better team control and encourage team collaboration, it would be useful to use team collaboration software. We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. For your email calendar, you can set up a variety of workflows that will send data directly to your Google Sheets, keeping everything organized and up-to-date without having to add it manually. SMART Goal Summary: I will create an email campaign for my new product launch. Building a successful email program takes meticulous planning and nonstop creativity to build a perpetual stream of content that engages every customer on your email list. Display banners for email capture, announcements, free shipping offers, or discount promotions which are applied automatically at checkout. Pricing: Google Sheets is free to use along with Docs and Slides when you register for a Gmail account. Woohoo! 3000 N. Military Trail, Boca Raton, FL 33431-6321, Phone: 800-331-8102 - Email: Hello@Worldata.com - Website: www.worldata.com. This is a good time for local Chambers of Commerce and other small business organizations to promote local businesses by recognizing their accomplishments and contributions to their communities. Below you can see a simple example of an email calendar: The easiest way to organize yours is to create an Excel spreadsheet or Google Sheets document. Based on Worldata's aggregated email campaign statistics from more than 50,000 annual campaigns measuring more than 7 billion transmitted messages, our calendar provides the best and worst days to email your valued constituents. September Email Marketing Calendar Ideas. August 9 - Book Lover's Day. Lets take a closer look at how to use these pages. Grow your email and SMS lists with pop ups designed right inside your Shopify Admin and Mobile App featuring flexible trigger and placement options. ,